Tocqueville United Signature Series
The Art of Storytelling
This event occured on November 12 at 2:00-3:15 PM EDT/ 1:00-2:15 PM CDT/ 11:00 AM-12:15 PM PDT. If you would like to watch the recording, click here.
Storytelling is the lifeblood of United Way: we tell stories to raise awareness about critical issues, build relationships with donors, and connect with our communities. The narratives we share help us find common ground with our audiences, opening doors to new opportunities that can only be realized through partnership. To deliver stories that foster collaborations and create impact, we must sharpen our storytelling skills with mindful practice. The Art of Storytelling is an opportunity for Tocqueville Society members to discover the key components of a compelling story. Expert storyteller and founder of Reinvention Roadmap Jes Averhart joins us to demystify good storytelling, empowering attendees to become stronger United Way advocates, better business professionals, and impactful writers of Tocqueville Society’s future.
SPEAKER - Jes Averhart
Jes is the CEO of Jes & Co. and creator of the Reinvention Roadmap! As a Mom, Storyteller, Podcaster and member of a Badass Girl Tribe, she uses her flaws and lessons to fuel each incredible life chapter! Jes is obsessed with the process and power of REINVENTION and wants to inspire others to start their journey.Jes realized her true passion for leadership development and women’s empowerment while leading partner engagement at the American Underground, a Google for Startups Tech Hub (aka, the “Startup Capital of the South” by CNBC). During her tenure, she had the unique opportunity to manage relationships with Google, Fidelity Labs, Wells Fargo, Coastal Credit Union, Lincoln Financial and others. Her time spent immersed in the startup scene also inspired her to co-found Black Wall Street Homecoming, a nonprofit aimed at closing the funding gap for Black and Brown tech founders. Earlier in her career, Jes launched a boutique event production company. She specialized in providing professional event management services for the likes of the Cincinnati Bengals & Cleveland Browns (NFL), Cleveland Cavaliers (NBA), the Procter & Gamble Company, Pepsi Cola North America, as well as a growing number of companies based in the Research Triangle Park. Originally from Evansport, Ohio, Jes learned the ropes quickly by working in the family's real estate, auctioneering and appraisal business. After college, she accepted a corporate role with General Electric; but it didn't take long before she started her own company, making her a 4th generation entrepreneur. Jes moved to North Carolina in 2005 devoting much of her time serving on various non-profit boards, writing, cheering on The Ohio State Buckeyes and globe-trotting. But without question, her greatest gift is her teenage son Tre who helps keep all things in perspective!  | Jes Averhart [More Info]
CEO, Jes & Co
Creator, Reinvention Roadmap
Jes is the CEO of Jes & Co. and creator of the ReinventionRoadmap !As a Mom, Storyteller, Podcaster and memberof a Badass Girl Tribe, she uses her flaws and lessons tofuel each incredible life chapter!Jes is obsessed with theprocess and power of REINVENTION and wants to inspireothers to start their journey.Jes realized her true passion for leadership developmentand women’s empowerment while leading partnerengagement at the American Underground, a Google forStartups Tech Hub (aka, the “Startup Capital of the South”by CNBC).During her tenure, she had the uniqueopportunity to manage relationships with Google, FidelityLabs, Wells Fargo, Coastal Credit Union, Lincoln Financial andothers. Her time spent immersed in the startup scene alsoinspired her to co-found Black Wall Street Homecoming, anonprofit aimed at closing the funding gap for Black andBrown tech founders. Earlier in her career, Jes launched a boutique eventproduction company. She specialized in providingprofessional event management services for the likes ofthe Cincinnati Bengals & Cleveland Browns (NFL), ClevelandCavaliers (NBA), the Procter & Gamble Company, Pepsi ColaNorth America, as well as a growing number of companiesbased in the Research Triangle Park.Originally from Evansport, Ohio, Jes learned the ropesquickly by working in the family's real estate, auctioneeringand appraisal business. After college, she accepted acorporate role with General Electric; but it didn't take longbefore she started her own company, making her a4th generation entrepreneur. Jes moved to North Carolinain 2005 devoting much of her time serving on various non-profit boards, writing, cheering on The Ohio StateBuckeyes and globe-trotting. But without question, hergreatest gift is her teenage son Tre who helps keep allthings in perspective! | | |
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